Population in 2012: 12,046 (99% urban, 1% rural)

Population change since 2000: +12.5%

Males: 5,915 (49.1%)

Females: 6,131 (50.9%)

Median resident age: 38.0 years

Wisconsin median age: 44.3 years

Estimated median household income in 2011: $45,312 (it was $38,375 in 2000)

Baraboo: $45,312

Wisconsin: $50,395

Estimated per capita income in 2011: $22,376